One dual process

One dual process

Creative Strategy

We begin by exploring your business structure and offers to clarify exactly where to focus, expand, or realign. By asking the insightful questions that get straight to the point, we strip away the noise and reveal your brand's true core.

This initial phase is essential. It establishes the absolute clarity and focus your brand needs to scale effectively and express itself truthfully. A strong strategic foundation ensures that every design choice serves a distinct purpose and carries real meaning.

Design with Purpose

This is where strategy becomes a tangible, high-impact reality. We translate our insights into flexible, sustainable design and brand systems that are simple to use, practical to manage, and built to last – with presence and purpose.

We believe intentional design has the power to elevate daily interactions, solve business challenges, and create better experiences for people. Good design truly works when it drives revenue and makes sense.

This is where strategy becomes a functional, high-craft reality. We translate our insights into flexible, sustainable design and brand systems that are simple to use, practical to manage, and built to last — with presence and purpose.

We believe intentional design has the power to elevate daily interactions, solve business hurdles, and create better experiences for people. Good design truly works when it drives revenue and makes sense.

STRATEGY

Brand Positioning
Design Systems
Brand Experience
Brand and Product Naming
Brand Architecture
Creative Writing
Employee Culture

DESIGN

Art Direction
Visual Identity
Digital Design
Packing Design
Type Design
Signage and Orientation
Exhibition Design

EXPERIENCE

App Development
Social Media
Product Design
Advertising
Interior Design
Retail and POS
Communications and PR

Two guiding principles

Two guiding principles

The Right Fit

Having shaped brands all over the world, we bring that global experience to every project. We partner with clients who value true collaboration and mutual understanding.

Because we believe in pure skills over full-service setups, we use a flexible plug-and-play model. We assemble top teams tailored entirely to your brief – ensuring maximum impact, streamlined efficiency, and a perfect fit.

Fun Follows Function

True enjoyment comes from things working effortlessly — clean systems, intuitive digital products, and experiences that feel good.

We bring that same clarity to how we work together. Our partnerships are grounded in honesty, kindness, and aligned ambitions.

Great ideas flourish in positive, focused spaces and we foster a healthy creative culture. It’s simply dedicated people collaborating to make meaningful work together.

The founding duo

The founding duo

Gernot Preslmayer

Gernot has over 25 years of global branding experience across London, New York, Berlin, and Dublin. During 16 years in London, he co-founded Proxy (the agency behind the Oura Ring brand) and led Nokia’s first global brand identity roll-out.

He has worked with Landor, MetaDesign, FutureBrand, Wolff Olins, and Mother Design, with his work featured in Monocle and Creative Review. A pragmatic strategist, Gernot thrives on cutting through complexity and injecting joy into formal industries.

Gernot on LinkedIn

Marc Damm

Marc is an award-winning graphic designer and art director who turns ideas into meaningful work that people connect with. From Studio Dumbar in Rotterdam to a decade as Lead Creative at Bleed in Vienna and Oslo, his career has also spanned Berlin, Tallinn, and London.

His portfolio includes projects for CERN, ORF, and the Austrian Pavilion at EXPO 2020 Dubai. A regular speaker and jury member at leading design festivals, Marc also teaches as a guest lecturer at FH Salzburg.

Marc on LinkedIn

AWARDS

Red Dot Design Award • European Design Award • CCA Creative Club Austria • Joseph Binder Award • Type Directors Club • Muse Creative Award • Visuelt • Most Beautiful Books of Norway • Swarovski Award for Design Excellence • German Book Cover Award • 100 Best Posters Germany, Switzerland and Austria

FEATURES

Monocle Magazine • Creative Review • Los Logos • Slanted Magazine • Under Consideration / Brand New • Horizont Austria • Identity Designed • Visual Journal • Visuelle • Horizont Austria • Victionary • Novum • Tech Crunch • Dieline

Monocle Magazine • Creative Review • Los Logos • Slanted Magazine • Under Consideration / Brand New • Horizont Austria • Identity Designed • Visual Journal • Visuelle • Victionary • Novum • Tech Crunch • Dieline

SPEAKING

University of Applied Arts Vienna • School of Visual Arts New York City • University of Applied Sciences Salzburg • New Design University St. Pölten • Forward Festival • ucl London College of Communication

University of Applied Arts Vienna • School of Visual Arts New York City • University of Applied Sciences Salzburg • New Design University St. Pölten • Forward Festival Vienna • ucl / London College of Communication

Featured